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Your selections:
Clustering consumers and cluster-specific behavioural models
- De Vries, Natalie J., Carlson, Jamie, Moscato, Pablo
Spot the difference: examining facial characteristics that enhance spokesperson effectiveness
- Ilicic, Jasmina, Baxter, Stacey M., Kulczynski, Alicia
Student-based conceptualisations of university brands: a brand loyalty model
- Mocatta, Antonia
A study of brand experiences on Hong Kong customers’ repurchase intention and word-of-mouth referrals for online group buying
- Leung, Wai King
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